Supermarket Promotions Coming at Us in Novel Ways
The Record, Bergen County, NJ › July 25, 2011
Linked as:
Summary
Discounts for seniors. Soft drink tie-ins. Branded beef. App- delivered coupons.
These may be the slow days of summer, but we're seeing lots of activity from local supermarket chains trying a variety of marketing programs to build business at a time already fierce competition gets even tougher.See the full content of this document
Extract
Supermarket Promotions Coming at Us in Novel Ways
Some are tried and true, such as ShopRite's Can-Can sale, the twice-a-year event to market canned goods at deep discounts that is perhaps the most successful promotional program in the industry.
But we're als...See the full content of this document
Sponsored links
