Mall Mobs Focus On Bargain-Hunting ; Retailers Heartened by Crowds On Black Friday

Summary


'Tis the season for shopping cautiously.

Black Friday 2009 drew crowds that appeared to be larger than last year's to North Jersey chain stores and malls. But they were shopping with a list, checking it twice and buying only if the price was right.

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Extract


Mall Mobs Focus On Bargain-Hunting ; Retailers Heartened by Crowds On Black Friday

"In the past, I always had a budget, but I always went over," said Jennifer Meli of Bogota, who lined up at a Toys "R" Us in Paramus at 4:30 a.m. to buy hard-to-find Zhu Zhu hamster toys. "This year, I'm not going over." A real estate appraiser, Meli has felt the effects of the housing downturn.

Retailers, mall executives and retail analysts ...

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